This week in #ThoseinMedia, the top of the AI hill is available as Open AI stumbles, the rise of CTV is creating complexities and disparities for buyers, Threads has overtaken X on daily active users in the US, Yahoo moves forward with testing Privacy Sandbox, Jack Conte predicts the “Death of the Follower” and more. 

The photo of the week is a shot of the fuzzy, pink Douglas Spiraea – have you seen any this spring?

Notable Posts

Kim Chua shares that Warner Bros. Discovery seems to be fully backing #HBOMax internationally https://www.linkedin.com/feed/update/urn:li:activity:7197250966448939008 

Ricky Sutton informs us that the Leadership in AI is back in contention with Microsoft, Google, and Apple seeking to gain ground as Chat GPT-4o stumbles https://www.linkedin.com/feed/update/urn:li:activity:7196015454857961472 

Sam Zurek informs us that complexities of the buying and selling process continue to grow alongside the overall growth of CTV leading to a high variance in pricing for buyers https://www.linkedin.com/feed/update/urn:li:activity:7195817819521835008 

Maureen Kerr shares her thoughts on Gen AI opportunities and challenges for the streaming industry https://www.linkedin.com/feed/update/urn:li:activity:7195759874717216768 

Adam Gordon shares with us that Meta’s Threads now has more daily active users in the US than Twitter (X) https://www.linkedin.com/feed/update/urn:li:activity:7195917149507391488 

Hanne Tuomisto-Inch shares that despite delays in the cookie timeline, Yahoo moves forward with tests on Privacy Sandbox https://www.linkedin.com/feed/update/urn:li:activity:7196089968409128960 

Robin Laylin states that the new golden rule of programmatic ad buys is cutting consumers in https://www.linkedin.com/feed/update/urn:li:activity:7196259184835715073 

Katie Cordes shares Patreon founder, Jack Conte’s SXSW keynote about the “Death of the Follower & the Future of Creativity on the Web” https://www.linkedin.com/feed/update/urn:li:activity:7196362808240807937 

New Members 

We welcome our new members this week, including:

Natalie (Nat) Geyser Producer at Rise and Shine Films Ltd.

Dr. Laura Moore Head of Research and Evaluation at DW Akademie

James Few CEO and Founder | Chosen Few Media. Partner, Sanctuary Studios

Oliver Pengilly S&P and Imaging Producer and Voice Over – KISS FM UK

Kartik Sharma Vice President, Head – Business Planning & Interactivity at Sony Pictures Networks India

Kumar Ramkrishnan Achari Redefining OOH globally

Rohini Sharma Head – Branch Banking Transformation I Strategy & Transformation

Shayne Nuesca Empowering storytellers to share the histories of their underrepresented communities

Pam Mangat Executive Producer, Storyteller, Creative Innovator, Digital Content Specialist

Pauline Bernfeld Senior Vice President – Global Brand & Creative

Rick Allen Head of Operations & Innovation @ WOW Pictures 

Alifah Muzafar Graphic Designer

Dimitri Sattler Senior Account Executive (Enterprise) DACH / MediaMonitoring

Marietta Lombard Editor-in-Chief: Caxton Greater Johannesburg 

Sonia MARGUIN head of data Management Euronews / Africanews

Angela Jones Segment Producer//Award Winning Supervising Producer//Writer
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Click HERE to view the group post on LinkedIn for this week.

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